Exhibition News
11-052018

In November, Cheshire Plastic Company will be landing at India International Label Printing Exhibition

Author:Cheshire View:84

According to the organizers of Label Expo India 2018, the "Brand Innovation Day" will be held exclusively during the exhibition to be held at India Expo Center & Mart in Greater Noida (Delhi NCR) from November 22 to 25 this year. Cheshire Plastic Co., Ltd. will bring the next heavy product - label glue series, landing exhibition, please pay attention!

"Brand Innovation Day" will be held on the first day of the exhibition (November 22, 2018). The event is intended to invite at least 50 Indian brands and packaging designers to communicate with experts, and explore more effective ways to make brands stand out, and how to overcome all kinds of difficulties and challenges in the growth path, and ultimately win competitors in the fast-growing market.


The "Brand Innovation Day" includes a short expert-led seminar, friendship lunch, group discussion, question-and-answer session and visits to major suppliers. During the event, the latest technology will be introduced, and the way to make the product shiny will be introduced through case analysis. At the same time, the audience can also choose whether to participate in the Indian Label Award (LMAI).


"Usually at the Indian International Label Printing Exhibition, we ask the question of how to help brand makers make better use of product labels and packaging so as to stand out from the fierce competition."

"Our other exhibitions, such as the upcoming American International Label Printing Fair in the United States, have not only been successful but also popular. Based on this, we decided to introduce the same activities to the audience of the Indian Label Printing Fair."


Lisa Milburn

Labelexpo Global Series


The "Brand Innovation Day" is scheduled by Mr. Andy Thomas-Emans, Strategic Director of Labels and Labels and Global Label Printing Exhibition Series. During this period, he will also chair a panel discussion on brand decoration. The presently identified speakers include: Mr. Chakravarthi AVPS, Global Ambassador of the World Packaging Organization, who will introduce global packaging trends and how to quickly adapt to and meet changing consumer needs; Sukhdev, packaging director of General Mills Asia-Pacific, Turkey, Middle East and Africa (AMEA). Mr. Singh Saini will introduce how to raise people's awareness of environmental protection in product packaging, including how to deal with recycling of raw materials and end products. Mr. Kanchan Bhargava, Senior Brand Manager of Chuanning, will lead you to explore the importance of packaging design in brand building process and its help to enhance market share.





世界包装组织全球大使Chakravarthi AVPS先生表示

"India is the fastest growing emerging market in the world, and it offers great opportunities for brand makers and packaging designers. We have noticed some exciting trends in the region, and they are catering to the taste of the millennials. We study the feasibility of design, emphasizing individuality and sustainable development, especially recycling and environmental protection. With the improvement of Indian domestic and global market laws, how to promote people's trust in packaging safety has become one of our main tasks. Our industry is full of competition and novelty. Brand merchants should never take it lightly and constantly improve their knowledge reserves and skills. The Brand Innovation Day during the India International Label Printing Fair is an opportunity for all of us.



Finally, Ms. Milburn added: "India's demand for labels and packaging has remained unchanged, and now it has become one of the largest growth markets in the world. We think it's time to bring such training opportunities to brand owners and packaging designers through the exhibition.

"Brand Innovation Day will be a rare opportunity for brand owners and packaging designers to learn how to innovate, and to get inspiration from the Indian International Label Printing Fair 2018 and learn trade skills from experts."


TIME & PLACE:

November 22-25, 2018

Noida Exhibition Center, India


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